Simply Social Media
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Simply Social Media
Sharing the best social media tips and tactics with the emphasis on SIMPLE <a href="http://www.socialimpakt.com" rel="nofollow"&gt
Curated by Jeff Domansky
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The Best Times to Use Long Form Landing Pages

The Best Times to Use Long Form Landing Pages | Simply Social Media | Scoop.it
When you create landing pages, sometimes you’re forced to make some tough calls — deciding on the type of headline, all the way down to the colors on the page, and CTA button copy.


Every single decision has a significant impact on your conversion rate. Of course, this puts added pressure on you to get all the elements perfect before you publish the page.


The data you collect with A/B testing puts a lot of the CRO questions to bed, but the thing with testing is that it’s not an immediate solution. You can’t rely on A/B testing data as soon as you publish your page.


This is where CRO best practices come into play.
We’re going to make a case for both types of pages and argue why one should take precedence over the other. Then, we’ll give you a list of factors that will help you decide the length of your pages once and for all.


Let the debate begin....

Jeff Domansky's insight:

Going along or going short on landing pages? Valuable advice on landing page strategies and tips to get best results from your landing page efforts. Recommended reading for social marketers.

Jeff Domansky's curator insight, July 25, 2016 1:38 PM

Valuable advice on landing page strategies and tips to get best results from your landing page efforts. Recommended reading for social marketers.

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Getting Social Media Marketing Right the First Time

Getting Social Media Marketing Right the First Time | Simply Social Media | Scoop.it

Just four years ago, I felt like you do. Social media was another language. Foreign. Frightening.


Your insecurities are natural… Will I look lame? Am I too late to the party? Will anyone care what I have to say?


Let ‘em go. Relax. Social media is a conversation. You can join any time. Join now. You’ll be welcomed.


Social media is not a trend. It’s essential. Just as your customers rely on the phone and email, they rely on social media. It’s where you connect. To believe otherwise can limit and threaten the growth of your business or career.


I intend to help you blast through the hardest part: getting started. Right here. Right now....


Here you go: the essential how to guide, no experience required. 

Jeff Domansky's insight:

Barry Feldman provides a really useful starting point for newcomers to social media or those needing to get reinspired.

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[INFOGRAPHIC] 27 Proven Marketing Strategies For A Small Budget - SocialMeep

[INFOGRAPHIC] 27 Proven Marketing Strategies For A Small Budget - SocialMeep | Simply Social Media | Scoop.it
In the infographic below, digital marketing agency Crawford and O’Brien illustrates 27 marketing strategies to “double traffic in under 30 days”...

Via John van den Brink, Jeff Domansky
Jeff Domansky's curator insight, October 13, 2013 4:42 PM

Very actionable tips for better social marketing results.

Adelyn Picciani's curator insight, October 14, 2013 10:27 AM

Good graphic with some common sense approaches.

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The Rocket Formula for social media campaign planning

The Rocket Formula for social media campaign planning | Simply Social Media | Scoop.it

But here’s what you need to do to plan your campaign:

  1. Pre-campaign planning
  2. Define your campaign goals and metrics
  3. Targeting – who you are going to target and how
  4. Map out your funnels
  5. Create your content and build your editorial calendar
  6. Get all your tracking in place – goals, URL builder, etc.
  7. Campaign Launch
  8. Optimization – assess and adjust
  9. Evaluate at the end of project.


We call this the rocket formula, so of course we have an image of a rocket!...

Jeff Domansky's insight:

Ian Cleary cheers a helpful formula for social media planning

Jeff Domansky's curator insight, January 26, 2016 11:33 PM

Ian Cleary shares a helpful formula for social media planning.

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Why Social Signals Should be Your New BFF - Brandpoint.com

Why Social Signals Should be Your New BFF - Brandpoint.com | Simply Social Media | Scoop.it

So what are social signals? Social signals are any type of link from a social media site connected to your blog or website. Some social signals include +1s on Google+, likes on Facebook and retweets on Twitter. For example: If you were on Brandpoint’s Twitter page and retweeted our tweet promoting this blog, you have given Google a social signal.


Why social signals are important, and why should they be your new BFF


Going back to our example, your social signal means you found the content of this blog valuable and worth reading, and Brandpoint to have authority on the subject of social signals, because you’re willing to share our content with your social networking community.


Because of Google’s wishy-washy answers on whether or not social signals are or are not a part of its algorithm, no one exactly knows how strong a role they play in organic SEO. All digital marketers can conclude is that social signals definitely do something positive, and the strength of their effect has grown stronger over time. The more social signals you receive, the more Google knows you have authority on the subject in your brand’s space, and the trust of your audience and consumers. Here’s the equation....

Jeff Domansky's insight:

Good look at the value of social signals.

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8 Proven Content Marketing Strategies to Drive Real Results - Web Strategy Plus

8 Proven Content Marketing Strategies to Drive Real Results - Web Strategy Plus | Simply Social Media | Scoop.it

If you want to start utilizing content marketing to drive real results for your business, here are eight proven strategies for doing exactly that: 1) Create at least one company board on Pinterest that you update on a regular basis....

Jeff Domansky's curator insight, October 12, 2013 3:07 AM

Here's one of the best, practical social media blueprints I've seen for quite a while. It's a great starting point for any small to mid-sized business. 9/10