Online Marketing Tools

Blur co-founder Tieshun Roquerre says his NFT marketplace’s name comes from a word map of Greg Egan’… [+] Gabby Jones for Forbes As the NFT buying frenzy has subsided over the pas…

The official Discord channel of the NFT marketplace OpenSea was recently infiltrated by cybercriminals who used it to distribute a phishing link. According to The Verge, a bot in the channel made a…

In March 2020, as Covid-19 began to spread, OpenSea founders Devin Finzer and Alex Atallah held a gut-check phone call. Their five-person startup had built a platform on which users could create, buy and sell all sorts of nonfungible tokens (NFTs)—computer files used to track ownership of unique digital assets like art and music on a ledger known as a blockchain. Yet 26 months after going live, they had just 4,000 active users doing $1.1 million in transactions a month, which translated (given OpenSea’s 2.5% sales commission) to a paltry $28,000 in monthly revenue.

Sasha Maslov for Forbes Startups are supposed to specialize, but OpenSea’s founders thrived by building a wide-open market for creating and trading all manner of NFTs, whether art, music or gaming.…

NFTs are the latest cryptocurrency rage these days, with bands like Kings of Leon releasing their next album as limited edition “golden tickets,” and NBA digital collectibles being sold for millions of dollars. They’re interesting to collectors and cryptocurrency fans alike, but is there a future there? In other words: Should you spend some actual dollars to invest in a digital trinket?