In recent years, the financial industry has undergone a significant transformation as new fintech companies have developed, bringing innovative technologies and services that are transformative. Fintech is not just changing the financial landscape and fintech investment banking; it is also posing a threat to traditional banks, which must adapt or risk falling behind. Fintech companies offer a diverse array of services that span various areas, including payments, wealth management, data analytics, and investment banking. To stay competitive in the market today, banks must embrace the fintech revolution or risk falling behind. Banks may create new opportunities for growth and stay ahead of the curve by utilizing the benefits of fintech.