Networked Nonprofits and Social Media
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Networked Nonprofits and Social Media
The tools and strategies for Networked Nonprofits
Curated by Beth Kanter
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Your Network: Professional Context vs. Personal Context

Your Network: Professional Context vs. Personal Context | Networked Nonprofits and Social Media | Scoop.it

What Reid Hoffman writes in this post might be obvious to some but it's a fundamental point I see others overlook more often than not. Context is really important both in real life and on social media.

If you extend that train of thought, you realize that the topic you're addressing also changes the context. Which is why bringing curation with the right context under a topic-centric model is so important.


Via Guillaume Decugis
Beth Kanter's comment, November 16, 2012 1:15 PM
context is everything on the Internet - been saying that for 20 years ...
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Networked and Hyperconnected: The New Social (and work) Operating S...

Are you checking email or tweeting or texting as you read this session description?
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Why Some CEOs Fear Twitter

Why Some CEOs Fear Twitter | Networked Nonprofits and Social Media | Scoop.it
CEOs are under pressure to appear accessible and authentic, but social media like Twitter, with its demands for quick, unscripted updates that can quickly go viral, poses legal and other risks for the executives and their firms.
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LinkedIn Keynote for Nonprofit Communications Leaders

These tips were shared in June in Chicago at the Making Media Connections conference. The presenter was Bryan Breckenridge, LinkedIn Nonprofit Success Enabler.
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The Power of Deep Connection & Why It's So Important Today

I love the word serendipity and today I happened to see a tweet chat #pochat and I began following the stream. I met a man who lives and breathes what I hold dear to my heart - meaningful connections that lead to powerful communities.


 After interacting with Bobby and listening to this talk, I could have said this myself.


"Bobby Umar is a human teddy bear and a personal diary. People always want to hug him and share deep, personal thoughts with him, even after a first meeting"


This inspiring talk is all about the 5 c's of connection - they are


**Caring


**Communication


**Connection


**Community


**Change


Today we're living with massive change in every area of our lives. It's an exciting time but it is also a time of confusion and anxiety. No person can afford to be a lone wolf, we all need each other.


I loved this talk, what he is saying is what gets me out of bed in the morning. It is my purpose and it was so wonderful to hear him speak and articulate what I am trying to do as well. There are so many wonderful people out there who have the same vision, who are different from me and you, we all have something to learn from each other.


"What I can't do alone, we can do together"


Selected by Jan Gordon covering "Exploring Change Through Ongoing Discussions"


Listen to the talk here: [http://bit.ly/S40CRL]


Via janlgordon
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What if could fill structural holes around the world?

What if could fill structural holes around the world? | Networked Nonprofits and Social Media | Scoop.it
Technology bridges distance and borders. Individuals today can keep in touch with their friends and family in completely new ways — regardless of where they live. We explored these internatio...
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Networked Nonprofits Think Social Media Is Org Skill, Not A Single Job

Networked Nonprofits Think Social Media Is Org Skill, Not A Single Job | Networked Nonprofits and Social Media | Scoop.it

Curated by Beth Kanter

http://www.bethkanter.org


This article from Jay Bear, author of the Now Revolution and writes a popular blog on social and content marketing called Convince and Convert.  



What: "Insourcing"  means getting people inside the organization to create the content or participate on social media channels.     Social media is not effective if just being implemented by one person, a social media manager,  it needs to everyone across the organization.  It is a core organizational compentency.


Why:   Social has gone mainstream and there more and more channels.    Many think "more is better."   But it is better to be notably good at whatever social and content implementation you tackle.   Nonetheless, "more" is here - so it requires "insourcing" to be efficient as social and content are labor intensive processes.


Implications:   With more people internally participating in social and creating content, work flows and triage are more important.


Tools:   Emerging new category of tools - "content marketinjg tools"


Skyword: http://www.skyword.com/

Kapost: http://www.kapost.com/

DivvyHQ: http://www.divvyhq.com/

PublishThis: http://www.publishthis.com/

Compendium: http://www.compendium.com/



Future:   Automated content distribution based on internal knowledge mapping.      It analyzes employee social behavior and what they know, and uses AI to triage responses.    It's automation of expertise mining - the right internal resource for the right question at the right time.   


The last point sounds like science fiction to me, but makes total sense.  




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Benefits of Using LinkedIn Profesionally

Benefits of Using LinkedIn Profesionally | Networked Nonprofits and Social Media | Scoop.it

Curated by Beth Kanter

http://www.bethkanter.org


Networked Nonprofit professionals now how to leverage their personal professional networks for their organizations.   LinkedIn is a great for this but it requires smart networking.  Here's some tips.


Make smart, right connections. Only the serious apply here. This is where the professional community engages, interacts, connects and refers. Start your process on LinkedIn if you want to get a company or person to notice you. Develop your profile, put up a professional head shot, link your blog, and post good content as often as you can and respond to other people’s posts.


Who do you want to meet? Make a target list of who you want to meet-companies and people. Make LinkedIn a prospecting, research and engagement tool. Use the information you gather to send thoughtful, smart messages.


Who do you want to meet you? This is where “mutual magnetism” works both ways. There are people we all want to meet for the value they bring to us, but there is value in what you bring to others too. Use your connections, wisdom, experience and personality to both meet people and initiate people meeting you. Develop your profile and keep it up to date!


Link up on LinkedIn: Identify people in your sphere and community that would be great to meet each other and make introductions. When you want to be connected, those connections you made can come in very handy!


The Rules of Engagement: There is an etiquette on all the social platforms, but especially LinkedIn. Just because we connect doesn’t give anyone permission to start sending frequent, non-permission based sales emails. Spend some time interacting with people, supporting their content, causes and company before launching into salesy stuff.


You + new media = smart connections: Your strategic, consistent and value driven communications used in a thoughtful way on LinkedIn can and will open doors. LinkedIn is a great place to start, it makes it easy to add Twitter, your blog and other sites that all work together to professionally present you in a single page snapshot.



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Get Online

Get Online | Networked Nonprofits and Social Media | Scoop.it
In the ever-expanding and fast-paced new media world, issues appear to be more about context and less about content. The posts often appear short sighted, and lack substance but they reach a wide audience nevertheless.
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Networked Nonprofits Balance Automating Content with Making Real-Time Connections

Beth Kanter

http://www.bethkanter.org


Nonprofits are always tight with time, so the idea of using a schedule for tweets and FB is attractice.  Save time, load your tweets for the week in 20 minutes and you're done.  But is it really effective?


Quote from article:


Depending on which guru you ask, you’ll get very different--and very strong--opinions on whether to preschedule your social media. Social Oomph and HootSuite give users the ability to write now and Tweet later, but is that really what you want attached to your name?


Anti-autos see scheduling tweets as inauthentic and misleading. The pro-automation set sees them as effective time-management tools that allow them to be “present” on social media--even when they aren’t.


The articles says, Connection Alone is Not Enough To Drive Business Results" 


My view: Nonprofits should balance the work flow with automating content, but also building in time for engaging with people in their network in real time to build connections.  It takes two different headsets and you have to learn to switch back and forth.



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5 Surefire Tips to Reinvent Your Social Business Networks

5 Surefire Tips to Reinvent Your Social Business Networks | Networked Nonprofits and Social Media | Scoop.it

This piece was written by Srinivas Rao for Businessgrow


Are you stuck in a social media rut? Here are five ideas to find new connections and marketing inspiration.


Here are some highlights:


Our natural tendency is to gravitate towards people similar to us, and the result is a self-imposed lens through which we view the social web.


Innovation and new ideas can’t diffuse throughout the social web when experts spend all their time talking to experts.


It's important we not only embrace new and emerging talent, but also take steps to get outside of our comfort zone and expand our horizons.


Here are a few tips that caught my attention:


**Purge your blog reader and start from scratch - look at new blogs, it leads to new connections 


**Pick 5 new people to follow on Twitter & build a relationship with them


**Attend a conference outside your industry -


    *a great opportunity to expand your network 

     substantially


     *tap into a significant source of opportunities.


     *Be exposed to a wide variety of new ideas


Selected by Jan Gordon covering "Curation, Social Business and Beyond"


Read full article here:  [http://bit.ly/OAhpcw]


Via janlgordon
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LinkedIn CardMunch - Convert Business Cards into Contacts

LinkedIn CardMunch - Convert Business Cards into Contacts | Networked Nonprofits and Social Media | Scoop.it
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Stamen Turns Facebook Sharing Into Intricate Digital Art

Stamen Turns Facebook Sharing Into Intricate Digital Art | Networked Nonprofits and Social Media | Scoop.it
We’ve all heard the term “viral.” And no one knows the term better than George Takei, a former crew member on the Enterprise who has found a whole new, outspoken identity on Facebook.
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5 Better Ways to Network on Twitter and LinkedIn - Forbes

5 Better Ways to Network on Twitter and LinkedIn - Forbes | Networked Nonprofits and Social Media | Scoop.it
Social media is great for networking, but it can also feel totally overwhelming. Here are a few ways to sift through the noise and find the people and conversations that you should be engaged with.
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New Tactics | Spectrum of Allies (Training for Change)

New Tactics | Spectrum of Allies (Training for Change) | Networked Nonprofits and Social Media | Scoop.it

Relationship mapping tools

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The Power of Trust & The Ability To Tackle Challenges Together

The Power of Trust & The Ability To Tackle Challenges Together | Networked Nonprofits and Social Media | Scoop.it

I chose this piece by Jose Baldaia today because it is profound and relevant.

  .

“The most productive people are the most trusting people. If this seems to be an astonishing statement, it shows how distorted the concept of trust has become. Trust is one of the most essential qualities of human relationships. Without it, all human interaction, all commerce, all society would disappear.” Taylor McConnell


Here's what I took away from this article:


**We're all facing trying times, so much change and chaos, it's essential that we trust ourselves and each other to find solutions together for some very difficult challenges ahead.


**How well do we know each other and ourselves? This is an important question and it starts with ourselves, continually looking inside for our true voice and purpose


**We must find our own clarity and purpose and act from that place in all of our dealings with others on and offline to build trust.


**We need to have confidence in ourselves and find others whom we trust in order to co-create and find new meaning and solutions to problems together


Here are some highlights directly from Jose Baldaia:

 

Trust can be represented or felt at three distinct levels, namely, ethical, behavioral and knowledge that make us vulnerable according to the concept of acceptable risk that we set for ourselves and for others in these levels.

 

“To collaborate with others involves often have to face opposing thoughts, but it does not mean having to abdicate of ourselves for the benefit of the other or vice versa.


On the basis of collaboration is also creating a culture of courage and that is not only to make people courageous, it is to create conditions in which the courageous people can accomplish their projects.

 

A sustained balance between trust in me and trust in others, that is reciprocal, it is only possible to establish yourself by the feeling generated and perceived in these connections. It is only possible through effective communication."


Selected by Jan Gordon "Exploring Change Through Ongoing Discussions"


Read full article here: [http://bit.ly/LNNnmH]


Via janlgordon
Beth Kanter's comment, September 22, 2012 12:28 PM
Been thinking a lot about this lately - see: http://www.bethkanter.org/networks-hatred-civilsociety/
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In a Social Economy it Takes Empathy to Be a Leader

In a Social Economy it Takes Empathy to Be a Leader | Networked Nonprofits and Social Media | Scoop.it

Brian Solis did a guest post for gapingvoid on a topic that is very close to my heart, truly feeling empathy for others


Here's what caught my attention:


**""what if I asked you, “how are you feeling?” Brian Solis


Add one word and you unlock a vault of emo­tion and valua­ble dia­lo­gue 


**In a social eco­nomy where paying it for­ward and reci­pro­city serve as the currency of rela­tionships, emo­tio­nal exchan­ges form strong ties 


**It takes asking, lis­te­ning, and res­pon­ding to ins­till trust and a sense of mea­ning into any enga­ge­ment


**What you walk away with howe­ver is pri­ce­less; for you now have felt empathy. And, empathy is the sec­ret ingre­dient to fee­ling the need for transformation


**the ins­pi­ra­tion to find a crea­tive or pas­sio­nate spark to design new and sig­ni­fi­cant experiences.


**Once you listen, not monitor but truly listen to customer activity and observe online behavior you cannothelp but feel both empathy and harmony


There’s a dif­fe­rence bet­ween mana­ge­ment and lea­dership.


There’s a dif­fe­rence bet­ween pio­nee­ring and follo­wing.


There’s a dif­fe­rence bet­ween explo­ring pos­si­bi­li­ties and cha­sing them.


I love this quote in this article from one of my favorite people: Maya Angelou


"I've learned that people will forget what you said,

people will forget what you did, but people will never forget how you made them feel".


Selected by Jan Gordon covering "Exploring Change Through Ongoing Discussions"


Read full article here: [http://tinyurl.com/bn6kmq2]


Via janlgordon
Beth Kanter's comment, September 22, 2012 12:19 PM
I've been tracking this topic calling it "Network Mindset" -- very important for nonprofits. Thanks for starting this scoop.it ...
janlgordon's comment, September 22, 2012 2:39 PM
Hi Beth, This is a wonderful topic and one that is very much needed in business today. I'd love to see what you've tracked on this so far. Talk to you soon!
Beth Kanter's comment, September 22, 2012 3:13 PM
Jan - I have a scoop.it called "networked ngo" - isn't funny how new coillections sprout up
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90% Of Small Businesses Are Networking Online

90% Of Small Businesses Are Networking Online | Networked Nonprofits and Social Media | Scoop.it
Nearly 90% of small businesses are spending time networking online, according to a new study by small business forum Manta. Out of 600 small business ow...

Via Khaled El Ahmad
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Poop Strong Meets Aetna CEO Online

Connected individuals out there leveraging their networks

http://storify.com/scotthensley/poop-strong-meets-aetna-ceo-online

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Infographic: Are You Revealing Too Much on Social Networks?

Infographic: Are You Revealing Too Much on Social Networks? | Networked Nonprofits and Social Media | Scoop.it
Trend Micro reports on the risks of posting personal information on social networks.

Via Khaled El Ahmad
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NodeXL: Network Overview, Discovery and Exploration for Excel

NodeXL: Network Overview, Discovery and Exploration for Excel | Networked Nonprofits and Social Media | Scoop.it

Visualizing your network.   


This tool helps.  


NodeXL is an Excel 2007/2010 template for viewing network graphs, along with a set of .NET Framework 3.5 class libraries that can be used to add network graphs to custom applications.


My write up the workshop that I took back in 2009

http://beth.typepad.com/beths_blog/2009/12/can-social-network-analysis-help-you-improve-your-social-media-strategy.html

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11 Ways to Make Social Media Marketing Less of a Time Suck

11 Ways to Make Social Media Marketing Less of a Time Suck | Networked Nonprofits and Social Media | Scoop.it
Learn how to make your social media marketing take less time out of your day so you're a more efficient marketer.
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How Should You Value a Social Technology Platform? | Blog

How Should You Value a Social Technology Platform? | Blog | Networked Nonprofits and Social Media | Scoop.it

Curated by Beth Kanter

http://www.bethkanter.org


How automation can efficient, but gets in the way of strengthening relationships.

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