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Rescooped by Henrik Safegaard - Cloneartist from Transmedia: Storytelling for the Digital Age
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The complete guide to Transmedia Storytelling

The complete guide to Transmedia Storytelling | Machinimania | Scoop.it

Via The Digital Rocking Chair
Henrik Safegaard - Cloneartist's insight:
Definition of Transmedia

Transmedia storytelling, as it is defined by Henry Jenkinsrepresents a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of creating a unified and coordinated entertainment experience. Ideally, each medium makes it own unique contribution to the unfolding of the story.

Click to read more.

Ali Anani's curator insight, March 29, 2014 1:59 AM

Sttrorytelling is the language that attracts customers

Whitequest's curator insight, March 29, 2014 4:09 AM

Very interesting article

Sónia Laima's curator insight, March 29, 2014 2:48 PM

In a nutshell/ Em poucas palavras

Rescooped by Henrik Safegaard - Cloneartist from Transmedia: Storytelling for the Digital Age
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The 7 Literacies of Transmedia Storytelling

The 7 Literacies of Transmedia Storytelling | Machinimania | Scoop.it

Via The Digital Rocking Chair
Henrik Safegaard - Cloneartist's insight:

In transmedia storytelling, narrative is central to the story, which is told across multiple platforms, and may include sound, images, text, movie and gaming elements. The best part about it is that each of those elements plays an integral part of the narrative. And without experiencing all of those elements, you miss the full story. That’s what makes transmedia storytelling a powerful tool for 21st century literacy and learning.

Maxine Horn's curator insight, December 1, 2013 1:28 PM

A useful read for any digital content producers, service & strategic designers, gamers and full-service web agencies

Teodor Kutzarov's curator insight, December 2, 2013 8:08 AM

Finally in 21st century, we could fullfill a dream in 19th century genious... :)

Debbie Elicksen 's curator insight, December 9, 2013 1:06 PM

It can close the generation gap. 

Rescooped by Henrik Safegaard - Cloneartist from Transmedia: Storytelling for the Digital Age
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Transmedia Storytelling: Building Worlds For and With Fans

Transmedia Storytelling: Building Worlds For and With Fans | Machinimania | Scoop.it

Gianluca Fiorelli:  "Every brand has a story to tell, and the way users consume stories is changing faster than ever. How will you tell your brand's story across multiple media outlets and platforms, while still giving users an active role in the expansion process?"


Via The Digital Rocking Chair
Henrik Safegaard - Cloneartist's insight:

Do You have a story to tell ?

Great article, one of the best i have seen in a long time.

Dr. Pamela Rutledge's curator insight, May 2, 2013 2:17 AM

Brand experience is already 'transmedia,' but the opportunity with media convergence is to make it a coordinated story-based experience designed for audience participation.  Narrative = cognitive coherence and participation = stakeholders.

Charles Martini's curator insight, May 18, 2013 6:55 AM

Simple but genius.

 

Rescooped by Henrik Safegaard - Cloneartist from Transmedia: Storytelling for the Digital Age
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Teaching Transmedia with Comics: A Conversation with Tyler Weaver

Teaching Transmedia with Comics: A Conversation with Tyler Weaver | Machinimania | Scoop.it

Peter Gutierrez:  "As a reference work on media/transmedia, both aesthetically and historically, as a how-to for student media-makers, or simply on the professional development shelf, so that teachers and librarians can mine it for ideas, [Tyler Weaver’s book is] a text that can fill many needs at once. I was delighted, then, when the author agreed to talk to me about this fascinating topic" …


Via The Digital Rocking Chair
Henrik Safegaard - Cloneartist's insight:

Great Article - Very inspiring.

GwynethJones's comment, February 8, 2013 3:08 PM
Love me some Comics!
GwynethJones's curator insight, February 8, 2013 3:08 PM
Grrls like comics, too! Love me some Comics! @ComicLife
Andrea Deydén's curator insight, September 20, 2013 6:22 PM

Debo conseguir estos libros ASAP

Rescooped by Henrik Safegaard - Cloneartist from Transmedia: Storytelling for the Digital Age
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Santa Claus is transmedia?

Santa Claus is transmedia? | Machinimania | Scoop.it

At this time of year when I hear folks singing Rudolf the Rednosed Reindeer and children are waiting for Santa Claus, it prompts me to pause and consider one of the most successful transmedia franchises in history. 


Via The Digital Rocking Chair
The Digital Rocking Chair's curator insight, December 22, 2012 2:09 AM

In keeping with the festive spirit ...


Tags: Transmedia Storytelling, Xmas

Toby Johnston's curator insight, April 10, 2015 6:08 AM

Hmm sure is

Curated by Henrik Safegaard - Cloneartist
Please visit http://www.youtube.com/user/safegaard
to see my work :)