Information Technology & Social Media News
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Information Technology & Social Media News
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What is Influence Marketing and Why is it So Important to Your Business

What is Influence Marketing and Why is it So Important to Your Business | Information Technology & Social Media News | Scoop.it
The reason people say, "it's not what you know, it's who you know" is that human relationships are essential for getting things done. P

Via janlgordon, John van den Brink, Ivo Nový
janlgordon's comment, November 15, 2013 3:41 PM
John van den Brink, Thank you!
Kimberley Vico's curator insight, November 27, 2013 6:39 PM

Your definition to Influence Marketing...!

internetdoctor's curator insight, March 7, 2014 9:35 AM

This is a bit of an over-simplification when it comes to influencers and marketing.  Identification of the influencer is an extremely difficult task, but getting the influencer to influence for you and your business...ahhh...that may friends is the "Holy Grail".  

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What's Really Going on With Klout & Why it's Important to Your Business [infographic]

What's Really Going on With Klout & Why it's Important to Your Business [infographic] | Information Technology & Social Media News | Scoop.it

My friend Mark Bartikoski brought this article and infographic to my attention. It was posted on Business 2 Community..

 

Whether we like it or not, Klout is here to stay, brands use it to find influencers who will in turn become advocates, companies use it when they're interviewing perspective employees and many of our peers pay attention to it too.

 

Once scrutinized for its methods and criticized as being nothing more than an online zodiac, Klout has nevertheless secured its place in the social media...

 

Included in this piece is a tip sheet to help you raise your score.

 

How does Klout measure your score?

 

**The number of people you influence + how much you influence them + how influential they are = your Klout Score

 

What goes into your score?

 

**Retweets and mentions

 

**Comments, wall posts and likes

 

**Tips, to-do's, done

 

**Comments, shares, +1s

 

Each user gets 5 +K each day to distribute to other users they consider influential

 

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read article and see infographic + tip shee

                   

:Infographic by: RM Sorg WallStreetBranding

 

Read article and see infographic here: [http://bit.ly/NhrOaZ]


Via janlgordon, malek
janlgordon's comment, July 11, 2012 3:45 PM
John van den Brink
Thank you for kind words, I really appreciate you and your wonderful support!