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Luigina Sgarro's curator insight,
February 22, 2014 11:01 AM
Tips for building self-made marketing tools.
Patricia Daniels's curator insight,
July 19, 2013 2:32 AM
A few keywords from the slides: interactive, immersive learning, sustained engagement, problem solving, challenging, feedback, active engagement. Used effectively, gaming and immersive learning in virtual worlds can be a real aid in the classroom.
Martin (Marty) Smith's comment,
March 28, 2013 7:59 AM
Great stats sure to help sell gamification to the C level.
Martin (Marty) Smith's comment,
March 28, 2013 12:01 PM
Cool digital art and media Scoop.it Fausto. Marty
cellulari-dual-sim's comment,
March 12, 2013 10:24 PM
lovin play Nintendo 3DS games, Playstation Break 3 and Xbox 360 video games
cellulari-dual-sim's curator insight,
March 12, 2013 10:26 PM
fond of play Nintendo 3DS, Xbox 360, Playstation Break 3 Video Games |
ItHappensinAlabama's comment,
April 15, 2013 1:01 PM
Very informative, thanks. I think I'll give your suggested platform a try once my present contest runs out on the woobox platform.
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Games vs Loyalty
You may not think of airline miles as a game, but it is. Not all games create, develop or confirm loyalty. Some games are played with the express purpose of being disloyal.
Deal busters, or people who know what brand they want and are pitting one retailer against another to get the best price, aren't very loyal. They are playing their own game and their winning may be your brand, website or company's losing.
Better to understand how to use game mechanics to increase engagement, listening and curation as this post explains.