Here's a fun infographic from Fisher Vista, turning content marketing into a board game.
Scrabble, anyone?
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Scoop.it!
Here's a fun infographic from Fisher Vista, turning content marketing into a board game. Scrabble, anyone?
Scoop.it!
Lindsey LaManna of SAP gives us a good infographic that neatly captures the KPIs for her content marketing. "This site has already received 347,709 unique visitors, 395,478 visits and 574,676 page views since its launch just seven months ago. "Visitors are engaging with the content, which is created by both SAP employees and external authors, and spending almost five minutes every visit. "Even more impressive is the statistic that 29% of visitors come to the site from organic sources and 6% come from social sharing." What I like is how simply the infographic tells the story in numbers. Reach, Engagment and Conversion. The KPIs and supporting metrics. What it doesn't tell is what is happening at micro level (article by article) or how things are changing over time. But for now, this is good.
Push ! Agencia de estrategia digital's curator insight,
February 27, 2013 4:38 AM
Infografia creada por @adrian_kingwell de SAP que refleja muyclaramente los Indicadores Clave de Rendimiento del Marketing de Contenidos.@scoopit http://sco.lt/...
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Despite that famous 1996 declaration, many publishers have struggled to find effective consumer offerings online. But now a perfect storm of new models and prospects gives renewed confidence for many.
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This webinar on Keyword DNA was unexpectedly good. We really got into some core-confusions around the area of Keyword DNA construction and Website Silo Architecture.
http://storify.com/themezoom/12-curation-rules-of-thumb Via themezoom
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We just released an infographic about the rise of content curation as a content marketing tactic.
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Fascinating data viz from Simon Raper at Drunks & Lampposts that visualizes the relations of influence among philosophers. It was built to demonstrate Raper's data extraction algorithm by collecting the contents of all the “influenced by” fields on Wikipedia, and then displaying each philosopher as a weighted node connected to all other philosophers that he or she has had an influence on, for better or worse. The more connections, the bigger the node. Puts a new spin on Bloom's Anxiety of Influence. Enjoy.
Via Jason Morelyle
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JESS3 partnered with Eloqua one year ago to create the award-winning, Content Grid. After a big year of continued collaboration between JESS3 and Eloqua, we decided it was time to update.
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This handy infographic attempts to answer one of the most crucial questions for marketeers - what time of the day should e-mails be sent to ensure highest open...
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"I don't know what to write about!" If you are trying to recruit social ambassadors for your business, you will quickly run into this challenge from your colleagues.
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Is your blog too nice? This post by Andy Crestodina shows you how to avoid the nice blog syndrome and turn it into a strategic enterprise that drives behavior.
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It is no secret that Social Media has become an important part of Search Engine Optimization. All search engines are taking social signals as one of the biggest factor in search engine ranking. As ...
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Many to many mapping is made between two entities where one can have relation with multiple other entity instances. For example, for a subscription service SubscriptionEntity and ReaderEntity can b...
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Simple infographic that illustrates the amount of data produced every minute. Mind numbing to think that Google receives two million queries every minute - and growing. Every moment our digital footprint widens and the data trails get longer... with apologies to Neil Young, "Data Never Sleeps." Via Jason Morelyle
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Learn why visual content is a critical part of your content creation strategy.
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We need to stop telling people to write good content. It's a stupid strategy. In fact, it's not a strategy, it should be a default position.
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By Terry Heick What might happen if educators experimented with some of the lessons YouTube’s staggering success has taught us? 1.
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youtube is pouring more investment into original channels in hopes to challenge for tv budgets.
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Quality content serves as a core foundational element to your content marketing strategy.
Play the game...
How is your game? Nice visual - easy to share and educate - perfect peice fo content!