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Adam Lupton's broad and wide-ranging interests provides the root of his visually artistic ideation. Having a keen interest in sociology and psychology, he combines his passion for popular culture, typography, philosophy, science/religion, and society to form the basis of his descriptive works. Lupton's gaze revolves around contemporary culture and the nuances that 'modern' life brings.
Lupton's design work balances on the idea of effective communication and purposeful aesthetics, and that from the ground up everything should be started with a solid concept. Lupton's processes lean heavily towards idea generation and conceptualization: things start out through the hand, ideas converge and diverge, and the outcome is more than what it is – it creates an experience for the user, a connection. His diverse background gives him the ability to straddle and draw upon the two slightly neurotic worlds of visual art and design.
